Re: When Did Lights Become A Big Deal?
I remember in 1980-81, in my home town (Mar del Plata), a new discotheque opened in the summer. It was called Light Power and there was some anticipation because the owners had wasted big money in publicity and advertising. All flyers stated the details of the gear that was to be used. Like "10,000 watts of so and so lights", "audio-rhytmic automatic system", "1200w of sound in 80 speaker boxes" and so on (I'm making the numbers up, have already forgotten how much we used to have then).
A few weeks after the opening it was obvious the results didn't make up for the announcements. The people didn't care to go. One of the smaller and cheaper clubs where I used to go with my friends distributed a simple flyer that went like this:
"We don't have the best lights.
We don't have the best sound system.
We don't have the best board.
We don't have the best turntables.
We only have the best music".
It don't mean a thing (if ain't got that swing)
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