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This Business of Disco

Radcliffe A. Joe

Billboard Books - Watson-Guptill Publications (US) / 1980 / 0-8230-7756-X

192 pages with no photos
Front cover photography: Bellissimo Wright Studio Inc.
Jacket desing by Jay Anning

 

Table of Contents:

Introduction (by Bill Wardlow of Billboard Magazine)
1. Disco Roots and Historic Perspective
2. Evolution of the Dance Music of the 1970s
3. Black Involvement
4. Disco's Influence On Other Music Forms
5. Producers
6. Record Labels
7. Twelve Inch Disks
8. Promoting the Music
9. Disco DeeJays
10. Disco Record Pools
11. Disco Radio
12. The Influence of Hollywood, Broadway and Television
13. Copyrights and Royalties
14. Print Music
15. Roller Discos
16. Teen Discos
17. Mobile Discos
18. Dance Schools
19. Franchising
20. Club Safety
21. Sound, Lighting and Design
22. Promoting the Disco
23. Disco Accessories: More Business Opportunities
24. Organized Crime
25. The Psychology of Discos
Index

This Business of Disco is a unique insider's look into how the world of Disco music, clubs and promotions operates and contains a wonderful chapter on the 12 inch disco record. While it has no pictures whatsoever it is the text that will enlighten the reader. As with most books on Disco from the actual period, This Business of Disco is long out of print and can fetch in excess of $200. on the used book market.

From the inside cover:
With over twenty thousand Discos throughout the United States and over three million devotees dancing to the Disco beat, the Disco business has skyrocketed into a multi-billion dollar industry. Here for the first time, Billboard Disco editor and reporter Radcliffe Joe takes you inside the dance halls, and behind the scenes in the recording industry to examine in-depth every facet of the music industry phenomenon.

This is the most complete and highly entertaining examination of the Disco business to be published. With his hand on the pulse of the industry and his eye on what makes it tick, author Joe taks a hard look at how the business operates. First he explores Disco's history and the forces that catapulted it into prominence in the early seventies. Then he examines the role record companies have played in the Disco business, revealing how the unparalleled success of Saturday Night Fever spirited the large record companies into Disco. You'll also meet the musical talents that have emerged on the Disco scene--from Barbra Streisand to Count Basie--and learn about the people who have shaped the business to the all-important record producers and Disco promoters.

Buy from:
Amazon.com (US)
Amazon.co.uk (UK)

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